I’ve decided to talk about hyperreality as its something that interests me, and I recently read a disney blog which rose a few questions and ideas about hyperreality in today’s media. Hyperreality to those unsure is basically a simulation or representation of reality. It distorts the reality that we know, or sometimes doesn’t even depict anything with a real existence at all.
Media theorist Jean Baudrillard has expressed fears about the negative impact hyperreality has on society. He argues that it blurs the distinction between what’s real and what’s a representation, to the point where we are unsure whether our experiences are real or not. Baudrillard has referred to Disney Land as an example of hyperreality, where an illusion of reality is created, and people’s imagination about the real world is satisfied by man made, contrived structures. Life sized plastic animals are all available for visitors to see and touch, satisfying people’s curiosities about the creatures in real life. DisneyLand brings fiction and imagination to something that seems real, it’s aesthetic, we can walk around and touch buildings that replicate those we have seen in Disney movies and we can even collect autographs from Mickey Mouse himself.
Hyperreality, according to Bauldrillard, exploits simulation to create a world that has not even one ounce of reality. This has been made possible through media. For example, movies like the Matrix, X-Men, Alice in Wonderland, Avatar and the Lord of the Rings and Harry Potter franchise have led us to believe that such worlds do exist, even only if we are imagining them. When we imagine, we automatically believe and I’m not just talking with my experience. Another good example would be the Disney movies as they create a world of their own. However, the above-mentioned films create a world that is not entirely true, or real in life.Hyperreality can also be used to represent the way society shapes our opinions to buy products that we don’t necessarily need or things we will hardly benefit from. Take advertisements for example. Like the Pakistani Fair and Lovely ads that are, sadly, quite a popular trend in the country.
What I think can define the true phenomenon of hyperreality is the Harry Potter franchise.When the books first came out, there was no cult trailing the novels. They were simply stories. Brilliant, yes, but they were just alive on paper. However, as they became popular and more popular, the books were made into films, merchandise and videogames. As if that wasn’t enough, the culture went a step further into creating a hyperreal amusement park.“The Wizarding World of Harry Potter” opened in 2010 within Universal Studios in Orlando, Florida. Just like Disney World, but much better in my opinion, it creates a feeling of simulation but we don’t stop two minutes to think about it. We believe them to be real because we want to see them as to be. Although I’ve never been to the Wizarding World yet, even I have to admit that just the mere photographs and videos provided me the feelings of such excitement and contentment that I don’t think I’ve ever felt before. You can go inside the huge, yet exact replica of Hogwarts castle and visit the tiny Wizarding village. You can look into Hagrid’s hut beside the Forbidden Forest and order glasses of Butterbeer, a Wizarding drink, at the Three Broomsticks, which is a local pub at the Wizarding village.
Another obvious example of hyperreality is ‘reality’ TV which openly states that it is “scripted for your viewing pleasure”. People will blindly watch and allow themselves to be taken in by this false idea that the things that happen in these shows are real. The first point I’d like to make is that people have to audition to be in these so called reality shows. Secondly is mediation.The moment a producer places a camera and presses record, a text is being mediated; even in documentaries, the producer will take a particular angle on a story which will represent events in a certain biased manner, which often don’t completely true. Even shows like Big Brother are hyperreal because they’re being mediated; the people involved act a certain way because they know they’re on camera, thus aren’t acting how they would in reality. Finally, who ever heard of scripted reality anyway?! I find it hard to believe that people buy in to this, the words scripted and reality just do not go together! Even if some events are real, the fact that half the show is scripted and contrived to make better viewing speaks volumes about how much the media has changed and how hungry we are to compare ourselves to other people by watching their lives unfold. It’s sad to think that people get so much pleasure from watching Big Brother contestants fighting over a banana rather than actually go out and live some real life experiences.
Lastly, I hope you enjoy my blog today and hope you guy are like it. Some of you might probably confuse about my blog or not. It is depend on your perspective about hyperreality but for me the movie and fantasy world was the best example to explain more about this topic.Can not wait to write more blog about my new topic in next two weeks. Please continue reading my blog. Love to all my reader Thank you.







